Interactive Floor Plans for Industrial Parks
An industrial park site plan is a filtering tool, not a lifestyle piece. Tenants and their brokers screen on a short list of hard specifications: contiguous available area, clear height, dock and drive-in door counts, trailer parking, power, and whether a building can be demised. An interactive plan earns its place by making those filterable at the park level and visible at the building level. If it only shows building outlines and a phone number, the broker goes back to the spreadsheet.
Industrial leasing is the least emotional segment in commercial real estate. Nobody signs a lease because a site plan looked good, and everyone skips a park whose specifications are hard to extract.
That shapes what our interactive floor plan work looks like on industrial assets.
The specifications that have to be on the plan
Contiguous available square footage per building, not just total vacancy. A tenant needing two hundred thousand contiguous does not care that a park has that spread across three buildings.
Clear height, stated honestly and at the correct measuring point. This is usually the first hard filter in an industrial search.
Dock doors and drive-in doors, with counts and positions. Cross dock versus single load changes what an operation can do in the building.
Trailer and auto parking counts, truck court depth, and power service. These separate buildings that look identical in outline.
Divisibility. Whether a building can be demised, and to what minimum, decides whether a mid sized tenant even considers it.
What we need from you and what comes back
| Inputs you supply | Deliverables returned | Typical turnaround band |
|---|---|---|
| Park site plan with building footprints, addresses and truck courts | Interactive park map with selectable buildings | Fast when a current CAD site plan exists |
| Building specification sheet per building: area, clear height, docks, power, parking | Specification panel per building, filterable at park level | Short once the data is complete and consistent |
| Current availability and contiguous blocks | Availability display with contiguous area shown, not just total | Depends on whether availability is maintained centrally |
| Demising scenarios where a building can be split | Demising options shown as selectable suites within a building | Longer, since each scenario is effectively a drawn option |
| Broker contacts per building or per park | Contact routing from the selected building | Short |
Where industrial site plans go wrong
The first failure is vanity rendering. A beautifully lit aerial with no specifications attached is a picture of a park, and brokers do not search with pictures.
The second is total vacancy instead of contiguous blocks. It is one of the most misleading numbers in industrial marketing and it wastes tours on both sides.
The third is stale demising options. A park that still shows a demising scenario for space that was leased whole eight months ago is telling every broker that nothing on the page is current.
If your park data lives in several spreadsheets, send them as they are and we will tell you what has to be reconciled before a plan can be built on top.
Build it for the broker, not the tenant
Most industrial searches are run by a broker or a site selection consultant, not by the end user. They are comparing your park against several others in a shortlist, usually quickly.
That argues for specification density over polish, for a clean printable or shareable summary per building, and for making contiguous availability the most prominent number on the page. A plan that survives being forwarded to a client without explanation is doing its job.
Related reading: what sets interactive plan pricing covers the variables, interactive versus PDF brochures is the comparison most industrial marketing teams are actually making, office leasing is the adjacent commercial case, and how long a build takes matters when a park is coming to market on a date.
How we scope it
We quote the park map against building count and the specification layer against how clean the data is when it arrives. Demising scenarios are quoted per scenario, because each one is drawn. Availability integration is quoted separately and depends on whether your team can produce a feed or an export on a schedule.
Send us your park plan and building specifications and we will come back with a scoped build and a timeline.